MUST READ: MIROSLAVA DUMA STARTS FASHION TECH LAB, WATCH ALEXA CHUNG BLIND DATE HERSELF | Skuldoo

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These are the stories making headlines in fashion on Friday.

Miroslava Duma starts Fashion Tech Lab
Russian entrepreneur and investor Miroslava Duma just launched Fashion Tech Lab, a hybrid business accelerator, venture capital fund and experimental lab. The goal? To develop technology that will drive the fashion industry toward greater environmental sustainability and tech innovation.

Alexa Chung dates Alexa Chung in a new video
Fashion’s favorite cool girl Alexa Chung goes on a blind date with herself in a video for Vogue UK as the magazine’s June cover star. The improvised short film features Chung demonstrating what not to do on a first date, from checking her phone too much to sharing TMI about bodily functions.

Major department stores hit with declining sales
A much-reported-on difficulty in the current retail climate continues as dropping sales were reported by Macy’s, Nordstrom, Kohl’s, Dillard’s and Hudson’s Bay in the first quarter of the fiscal year. Though sales fell short for all of the companies, Nordstrom had the most positive report from the quarter.

Supreme confirms its Michael Jackson collection
After an Instagram account dedicated to Supreme leaks teased images of a Supreme x Michael Jackson collection last month, streetwear lovers everywhere have been wondering if the collab is real. This week, Supreme officially confirmed that it is with a sneak peak of an editorial shot for GRIND Magazine.

Elizabeth von der Goltz to become Net-a-Porter global buying director
Bergdorf Goodman senior VP and general merchandise manager Elizabeth von der Goltz is leaving her role to join Net-a-Porter as global buying director. Net-a-Porter president Alison Loehnis says the hire came about due to von der Goltz’s “exceptional eye for product” and “deep and abiding understanding of the international luxury customer.”

Prabal Gurung will debut Resort 2018 collection at Berlin Fashion Week
In a bid to continue expansion into the European market, New York-based designer Prabal Gurung will show his Resort 2018 collection at Berlin Fashion Week this season. “Given all that is going on in our political and social landscape… it is inspiring to have a city that has overcome so much hate and intolerance come back stronger, as one of the most open-minded places,” Gurung said.

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